Hi, I’m Brigitte — a Canadian entrepreneur who dabbles in stand-up comedy, and professional supporter of women. I’ve been fitting sports bras for over 27 years, and when I’m not helping women feel more supported, I’m on stage telling stories through Women Wit & Wisdom or hosting Women Talk events, a storytelling community where women share real life, real laughs, and real truth.
The Booby Gazette is where all of that comes together — humour, honesty, bodies, aging, life, and the occasional rant — written for women who like their support practical and their laughs well-earned.
I don’t sell bras. I sell support -
I don’t host events. I host voices -
Two businesses. One mission.
Love this blog? Don’t miss a single lift!
Join the Booby Gazette insider list for first dibs on new posts, bra tips, deals, and the support every woman deserves.
Share
Is it time for a Sports Bra Funeral?!
How long should my sports bra last?
I get asked all the time: “how long should my sports bra last?” Difficult question to answer – there are so many factors involved! But typically my answer is: YOUR BRA SHOULD NOT HAVE A BIRTHDAY!
Like your best friend, many factors will affect the life of your bra. Here are a few:
- How do you wash your bra?
If you hand wash your sports bra, it will last a lot longer – but who has time for that! A customer came up with a great solution; wear your sport bra in the shower; voila 2 birds with one stone! And how often do you wash it? I confess…since I workout in my basement, BY MYSELF, I keep wearing mine until IT SMELLS! I just hang it to dry after every workout! One of my ENELL’s is 10 years old… I do own MANY sports bras and I own a front load washer! (…I am considering the shower thing!) - How many bras do you own?
Some of my customers own ONE. That’s it; ONE sports bra! Who can live with only ONE??!! If you can rotate your bras and give ‘her’ time to recuperate from ‘her’ work out, ‘she’ will definitely live a longer life! - Are you a twirler?
What’s a twirler you ask??? You know, those of you that haven’t practice yoga and can’t do up you bra at the back…you have to hook it up at the front and TWIRL it around pulling and stretching everything on the bra. YOUR bra will die of abuse much sooner! - Is it cheap?
Did you buy a $20 sports bra? Then you deserve a premature bra death! You get what you pay for! And if you are larger than a B cup and bought a cheap bra, you need therapy! - Your cup size
Sorry ladies, but if your “girls” are heavier, they will make your sports bras work harder! The heavier the ‘load’, the shorter the life! So make sure you get a good quality sports bra! She will give you better support and will have a much longer life span.
When is it time for a sports bra FUNERAL?
- Do you have safety pins keeping it together? Don’t laugh I’ve seen it more than once!
- Does it have holes or rips? Maybe OK if you’re into S&M?
- Is it discoloured? Remember mom’s advice about clean underwear?
- Does it cause chafing? If your bra used to be comfy, but now makes you look like you have a flesh-eating disease after a run…
- Are you bouncing more?
- Is it riding up?
- Is the elastic not stretchy anymore?
- Are you on the tightest hook and it still feels loose?
- Has your weight changed? Sure it’s just temporary, but if the bra is hanging on you or you have one (or two) muffin tops…
If you have any or ALL of these – it’s time to host…. A SPORTS BRA FUNERAL!!
