Hi, I’m Brigitte — a Canadian entrepreneur who dabbles in stand-up comedy, and professional supporter of women. I’ve been fitting sports bras for over 27 years, and when I’m not helping women feel more supported, I’m on stage telling stories through Women Wit & Wisdom or hosting Women Talk  events, a storytelling community where women share real life, real laughs, and real truth.

The Booby Gazette is where all of that comes together — humour, honesty, bodies, aging, life, and the occasional rant — written for women who like their support practical and their laughs well-earned.

I don’t sell bras. I sell support - I don’t host events. I host voices - Two businesses. One mission.

Love this blog? Don’t miss a single lift! Join the Booby Gazette insider list for first dibs on new posts, bra tips, deals, and the support every woman deserves.


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Manifesting Your Dreams

Let's talk about manifestation. It's more than just wishing for something to happen; it's about practicing for when you receive it. And that's exactly what I did during my recent trip to Mexico. I made a decision—not just a wish, but a firm decision—to host retreats for women in Mexico. These retreats would be a sanctuary for women to immerse themselves in the rich spiritual Mexican culture, fitness activities, and delectable cuisine of the region.

As the proud owner ofSportsBras.ca andWomen Talk, I've always believed in the power of intention and action. Today, I want to share a story that embodies this belief—a story that unfolded just last week in the enchanting land of Mexico.

Let's talk about manifestation. It's more than just wishing for something to happen; it's about practicing for when you receive it. And that's exactly what I did during my recent trip to Mexico. I made a decision—not just a wish, but a firm decision—to host retreats for women in Mexico. These retreats would be a sanctuary for women to immerse themselves in the rich spiritual Mexican culture, fitness activities, and delectable cuisine of the region.


Now, here's where the magic comes into play. Upon my arrival, I was offered a tour of a stunning resort. Instead of dismissing it, I saw it as an opportunity to rehearse for the future I envisioned. Little did I know, this decision would lead me to a serendipitous encounter with someone extraordinary—Alejandra, a psychologist and my salesperson at the resort.

From the moment we met, there was an undeniable connection between us. I could sense that she was destined to play a significant role in my life, and she felt the same about me. With unwavering belief in the manifestation process, I shared my aspirations with her—my identity, my endeavors, and my plans for the retreats. To my delight, Alejandra was not only impressed but also seeking someone like me to help her manifest her own dreams.

And just like that, the wheels were set in motion, and our dreams became intertwined. Next February, Alejandra and I will be hosting a transformative retreat in Cancun, where women will experience a myriad of soul-nourishing activities—a private cenote ceremony, a cacao ceremony led by a trusted shaman, beachside dancing ceremonies, and a poignant release ceremony under the full moon, just to name a few.

 

This, my dear readers, is the essence of manifestation—acting as if your dreams have already come true and embracing the journey as you await their arrival. It's about having the GUMPTION to believe in yourself and your dreams, even when the path forward is unclear.

So, if you're ready to pack your sports bras and join me on a journey of a lifetime, to bask in the warmth of the Mexican sun and the company of inspiring women, I invite you to
sign-up to receive updates about our retreat in Cancun this February, as soon as it comes out.


With only 10 to 12 spots available, this is a very limited opportunity!


Remember, the power to manifest your dreams lies within you.

Let's make magic happen together.


YES, Keep Me Posted!
eBra Fitting Quiz
By Brigitte Lessard February 12, 2026
Valentine’s Day has a certain energy. 💘 It’s part romance, part expectation, part “why is everything pink and shaped like a heart, including things that absolutely should not be heart-shaped?” And somehow, right around the same time, the Olympics roll in and remind us that women are capable of things that make gravity look negotiable. 🏅 So here we are. Surrounded by love stories and gold-medal moments… while many of us are trying to do a workout in a sports bra that’s holding on by thoughts, prayers, and an elastic band from 2014. 😅 And that’s when it hits me every year: love and sport actually have one big thing in common. The right support changes everything.
January blues checklist blog image about winter mood, self-care, and cozy support for women
By Brigitte Lessard January 30, 2026
Feeling the January blues? This funny winter checklist covers classic symptoms, cozy fixes, and why support (yes, bras too) matters in January.
By Brigitte Lessard November 20, 2025
Every year, like clockwork, Canadians divide into two passionate camps: Camp WAIT UNTIL DECEMBER, YOU MONSTER and Camp LIGHT IT UP, BABY, IT’S NOVEMBER 3RD. And then… there’s me. I put mine up the first week of November! Yes, seven days before many believe “the season has officially begun,” and I regret absolutely nothing. Because honestly? The moment the tree lit up, my whole living room felt warmer, happier, and more peaceful — kind of like slipping into a perfectly supportive bra after wearing the wrong one for years. Because as soon as the girls stop bouncing, you power up like the NYC tree on lighting day — boom, instant confidence, and ready to sprint through Times Square like a woman on a mission!
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