Hi, I’m Brigitte — a Canadian entrepreneur who dabbles in stand-up comedy, and professional supporter of women. I’ve been fitting sports bras for over 27 years, and when I’m not helping women feel more supported, I’m on stage telling stories through Women Wit & Wisdom or hosting Women Talk  events, a storytelling community where women share real life, real laughs, and real truth.

The Booby Gazette is where all of that comes together — humour, honesty, bodies, aging, life, and the occasional rant — written for women who like their support practical and their laughs well-earned.

I don’t sell bras. I sell support -

I don’t host events. I host voices -

 Two businesses. One mission.

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Halloween Perks Await - Dare to Go Braless?

Alright, confession time: the thought of going braless? ๐Ÿ˜ฑ Downright spooky for us well-endowed ladies. It’s like one of those classic Halloween fears – spiders ๐Ÿ•ท๏ธ, haunted houses, or running out of chocolate. But, turns out, there’s a little magic in ditching the bra for a night – and some unexpected treats ๐Ÿฌ to go along with the trick.


Going braless may sound like a breeze for some, but if you’re packing a little extra up top, it can feel like you’re unleashing two wild ghosts ๐Ÿ‘ป๐Ÿ‘ป under that sweater. And while I'm not here to claim it's a fear-free experience (especially when stairs get involved ๐Ÿ‘€), I recently came across a book called Dressed to Kill ๐Ÿ“š that had me rethinking the entire support system, so to speak. In this book, authors Sydney Ross Singer and Soma Grismaijer reveal some eerie facts ๐Ÿ‘€: wearing bras too often could affect our breast health due to restricted lymphatic drainage. This isn’t to say bras are the enemy, but it does add a little intrigue to the whole “take a breather” idea.



๏ปฟ๐ŸŽƒ So, in the Halloween spirit of embracing a little fear, I present to you the perks of giving the girls a night off!


It’s Liberatingly Spooky ๐Ÿ‘ป

I’ll admit, the freedom is both terrifying ๐Ÿ˜ฌ and a bit thrilling ๐ŸŽข. You get to see what it’s like to actually breathe without any underwire poking around like some sort of tiny Halloween pitchfork.


A Ghost Costume for Your Chest ๐Ÿ‘ป๐Ÿ‘š

Let’s face it – they may move a little more, and honestly, that’s part of the fun. Nothing says “embracing Halloween” quite like letting the girls haunt freely under a loose shirt.


A Subtle Health Treat

Channeling Dressed to Kill wisdom ๐Ÿ“–, taking the night off might just be a small act of self-care โค๏ธ. Who knew? You get to dance ๐Ÿ’ƒ, laugh ๐Ÿ˜‚, and maybe even give your circulation a little bonus while you’re at it.


But please, for the love of all that’s holy (and unholy ๐Ÿ˜ˆ) this Halloween, DO NOT attempt to play any sports ๐Ÿƒ‍โ™€๏ธ or ride your broom ๐Ÿงน braless with the girls flapping around – someone could get hurt! This trick has its treats ๐Ÿญ, but when it comes to bouncing, let’s save that for the candy bowl! ๐ŸŽƒ


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Brigitte Lessard


eBra Fitting Quiz
By Brigitte Lessard March 7, 2026
Tonight we spring forward, which means we lose an hour of sleep… but here’s the good news: a great sports bra never loses support. While the clocks jump ahead, the girls should stay right where they belong, proudly parked at 10 and 2 like a well-behaved Canadian compass. Because daylight saving time may move the clock, but a proper sports bra makes sure nothing else shifts south. โฐ๐Ÿ’— Since we’re talking about spring, let’s talk about our wonderfully unpredictable Canadian springs. One day y ou’re jogging in sunshine thinking summer has arrived… the next day you’re digging your gloves out of your jacket pocket because a cold wind has decided winter wasn’t quite finished yet. โ„๏ธ๐ŸŒค๏ธ
By Brigitte Lessard February 12, 2026
Valentine’s Day has a certain energy. ๐Ÿ’˜ It’s part romance, part expectation, part “why is everything pink and shaped like a heart, including things that absolutely should not be heart-shaped?” And somehow, right around the same time, the Olympics roll in and remind us that women are capable of things that make gravity look negotiable. ๐Ÿ… So here we are. Surrounded by love stories and gold-medal moments… while many of us are trying to do a workout in a sports bra that’s holding on by thoughts, prayers, and an elastic band from 2014. ๐Ÿ˜… And that’s when it hits me every year: love and sport actually have one big thing in common. The right support changes everything.
January blues checklist blog image about winter mood, self-care, and cozy support for women
By Brigitte Lessard January 30, 2026
Feeling the January blues? This funny winter checklist covers classic symptoms, cozy fixes, and why support (yes, bras too) matters in January.
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